Case study
Marketing strategy
Brand positioning
Digital marketing
National and international SEO
MegaRide, a deep-tech company established as a spin-off of the University of Federico II, has rapidly evolved on the international stage thanks to the development of physical models and software tools for vehicle dynamics simulation. Its primary challenge is to consolidate its technological leadership by expanding the adoption of its solutions—not only in motorsport but also in the consumer market—thereby supporting innovation in the electric and autonomous vehicle sectors.
GAM partners with MegaRide as a strategic and operational marketing ally, providing comprehensive support to the internal team in enhancing brand value and optimizing online visibility. Particular emphasis was placed on SEO optimization, which strengthened the brand’s online positioning within the motorsport and automotive sectors. Additionally, we designed and produced custom trade show booths, ensuring significant visibility and a consistent visual identity. We also developed digital and visual content showcasing product evolution, helping to establish MegaRide as a technological benchmark on the international stage.
Marketing Strategy |
Brand positioning |
Digital marketing |
National and international SEO |
Visual identity |
Event support |
Performance monitoring and analysis |
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